Play’n GO Review

Play’n GO, the renowned gaming software provider, emerged onto the scene in 2005 in Växjö, Sweden. This company’s inception was made possible through the collaboration of a group of tech-savvy individuals who joined forces in the mid-90s. Since then, Play’n GO has carved its place in the iGaming industry, becoming a prominent player in the development of innovative and engaging casino games and solutions.


Indeed, Play’n GO had a foresight that the casino industry would inevitably shift towards online gaming, and they astutely seized the early opportunity that this transformation presented. Through meticulous planning, organizational structuring, and strategic recruitment efforts, they gradually transformed their vision into a tangible reality when Play’n GO opened its doors. As a game provider with a long and storied history, they have consistently left an indelible mark on the gaming world by crafting games marked by brilliant design, exciting features, and ingeniously crafted mechanics that have delivered thrills aplenty over the years.

One of their notable achievements was being one of the pioneering game providers to enter the burgeoning mobile gaming arena, which ultimately became one of their strengths, setting them apart from the competition. Over the years, Play’n GO has embarked on a relentless journey of constant evolution, releasing a plethora of slot games. What’s truly remarkable about Play’n GO today is their ability to maintain an exceptionally high level of quality while consistently churning out a new slot on average every week. Their game development philosophy revolves around three core principles: Energy, Quality, and Trust, which exert a significant influence on how they craft their games.

From a small group of visionaries in the mid-90s, Play’n GO has flourished into an enterprise with over 490 employees. They have established offices in various locations, including Sweden, Hungary, the United Kingdom, Malta, and the Philippines. Over the years, their dedication to excellence has earned them numerous awards for their slot games, a testament to the skillful craftsmanship that goes into their creations.

George Olekszy, Head of Game Retention at Play’n GO, succinctly sums up their ethos: “We think we’re the best gaming provider in the world – that’s the standard we’ve set – and that’s our goal, to continue that legacy for many years to come.” Their emphasis on player enjoyment is a cornerstone of their game development approach, ensuring that every gaming session is not just profitable but also highly entertaining. This approach has resonated with players, who eagerly flock to their game releases.

Play’n GO boasts an extensive portfolio of games encompassing a wide array of themes, featuring intriguing features, and distinguished by expertly crafted designs that have become their hallmark. Over the years, they have delivered many hit titles that have garnered acclaim, such as Reactoonz and Book of Dead. A common thread running through most of their games is the ability to create a captivating base game experience that culminates in nerve-wracking bonus game activations offering the potential for substantial wins. Play’n GO’s dedication to innovation and entertainment has solidified its reputation as a trailblazer in the iGaming industry, with no signs of slowing down in their quest to provide players with unforgettable gaming experiences.

Who Is Play’n GO?

Play’n GO’s prominence in the video slots industry is undeniably impressive, boasting one of the most comprehensive and prolific portfolios. As of 2021, their release schedule sets a remarkable standard, with a new video slot gracing the gaming world nearly every week, a feat that few can rival. Their journey in the online video slot industry began on the 26th of September, 2012, establishing Play’n GO as one of the pioneering providers in this domain.

George Olekszy, Head of Game Retention at Play’n GO, aptly describes their approach: “We are releasing new titles almost once a week and we’re doing it with a certain kind of quality that players have come to expect from a Play’n GO game.”

Following their inaugural release, Play’n GO swiftly introduced their second video slot, Pearl Lagoon, which has maintained its popularity among players over the years despite its comparatively modest potential and graphics, particularly when measured against their latest offerings.

Two of their most iconic and enduring video slots are unquestionably Book of Dead and Reactoonz. While their maximum win potential may pale in comparison to some of the highest potential slots in 2021, with Book of Dead offering 5000X and Reactoonz offering 4570X, these slots continue to captivate players as if they hold sacred significance. The reason lies in Play’n GO’s mastery of production values; these slots remain as engaging and relevant as ever in 2021 thanks to their impeccable music, graphics, and themes.

In recent years, Play’n GO has adapted to the evolving landscape of video slots by creating games with mind-boggling maximum win potentials exceeding 20,000X. This places Play’n GO squarely among their competitors in delivering slots capable of life-changing payouts, even at lower bet levels.

Play’n GO has also ventured into collaborations with prominent rock bands, incorporating their music and characteristics into slot games bearing the same name as the artists. Their latest release, “Alice Cooper and the Tome of Madness,” featuring the legendary rock icon Alice Cooper, exemplifies this approach. Play’n GO is targeting a more mature audience of slot players, with bands like Hammerfall, KISS, and Saxon already gracing their portfolio. Simultaneously, they’ve managed to infuse a youthful spirit into many of their releases, such as Reactoonz, Reactoonz 2, Dr. Toonz, and the forthcoming “Gigatoonz.” These grid-based, Candy Crush-like slots have broad appeal, and Play’n GO’s Toonz fanbase continues to grow with each new release.

“The detail, innovation, and attention paid to every aspect of our games are obvious by the loyal audience we have,” notes George Olekszy, highlighting the dedication Play’n GO invests in crafting their games.

However, Play’n GO’s portfolio is not limited to heavy rock and “toon-animations.” The Wilde family has become synonymous with their book-related slots, with characters like Rich Wilde and Cat Wilde making appearances in an expanding roster of titles. Despite the numerous “book copies” sharing similar mechanics and maximum win potential, Play’n GO continues to embrace the Wilde family as a beloved and enduring dynasty or legacy. Anchored by “Book of Dead,” this category remains a resounding success for Play’n GO, consistently garnering moderate to high acclaim, even if the innovation level isn’t always as pronounced as in some of their other releases.

Quick information

Founded: 2005

Headquarters: Gibraltar

Games: 238

Play’n GO Licenses

Play'n GO's commitment to maintaining a reputable and compliant presence in the iGaming industry is evident through its stringent regulatory adherence. They have acquired licenses from two prominent regulatory bodies, underscoring their dedication to responsible and transparent gaming operations. The first of these licenses is from the Malta Gaming Authority (MGA), a renowned regulatory authority in the European gaming landscape. The MGA license signifies that Play'n GO's operations are in compliance with the regulatory standards set by Malta, ensuring fairness and security for players participating in their games. Additionally, Play'n GO holds a license from the UK Gambling Commission (UKGC), a regulatory authority that oversees gaming activities in the United Kingdom. The UKGC license attests to the company's commitment to providing a safe and trustworthy gaming environment for players in the UK market. By obtaining licenses from both the Malta Gaming Authority and the UK Gambling Commission, Play'n GO not only demonstrates its dedication to regulatory compliance but also its intention to operate in accordance with the highest industry standards. These licenses instill confidence in players and stakeholders alike, emphasizing Play'n GO's commitment to responsible and fair gaming practices.

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